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If you check this blog site out frequently, you'll be up to speed. Bob Meara, Jacob Jegher, Zilvinas Bareisis, Dan Lattimore Yet another blog site in the top 20 from a data research/analytics company. These men post frequently roughly 3-5 posts every week so they are able to cover a larger range of subjects than the periodic blogger (e.g., core data processing, technology and "disruptive innovation").
Jeff Marsico, EVP of Bank Strategy, Profitability, and Mergers/Acquisitions at The Kafafian Group As Jeff's expert title may imply, he spends a bargain blogging about tactical subjects that are generally limited to the C-suite or board of directors, but there typically is a fair quantity of overlap with marketing problems.
Well, here's your opportunity. If you're a financial marketer that would like to know how CEOs, CFOs and COOs think (hint: it's constantly about computing bottom-line ROI), then you should check out Jeff's blog. Georgann Smith, Jeff Falk, Konrad Christensen, et al Because there are a few contributors to this blog, the subjects covered period a wide variety of concerns.
There's a mix of opinion pieces, data, advice and how-to's. Posts average a modest 500 words in length, and the design is fairly breezy. bankblog.optirate.com Serge Milman Serge focuses on successful marketing methods, with a particular emphasis on subjects like segmentation, prices and targeting the mass wealthy. He provides it to you straight, and he does not pull any punches.
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Serge still handled to release 22 posts so far this year; financial marketers will discover a lot of them pertinent and topical. Admin About as soon as a week, Informa publishes a series of notable promos and products in retail banking. It's hard to call this a true blog there's no author and minimal editorial commentary.
However financial marketers will value the information, and every once in a while they may find an idea they want to implement themselves. Assorted This blog site is run by the folks at Deluxe. There are around a lots different authors who contribute short articles, providing the blog a good variety of viewpoints, styles and subjects usually associated to monetary marketing or brand name building.
They take a strategic perspective, and the majority of posts are longer than those at other blogs. They just publish a handful of short articles monthly, however do so on a relatively consistent basis. Ronny Kerr, Clara Shih, et al Hearsay is among the few consulting companies specializing in social media who believe it can be used to generate leads and brand-new organisation.
Mark Arnold Mark's been in the credit union industry for the majority of his adult life, having actually hung out as a VP of Marketing for among the nation's larger monetary cooperatives. blog networks. He's been out on his own consulting for the last few years, and to support his efforts, he publishes 3-4 posts a week at his blog.
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Lenders could still discover a thing or more. Various The team at Cornerstone Advisors have actually been releasing their Gonzobanker newsletter long before there were ever blogs. These guys are some of the smartest, most strategic, fundamental oriented consultants you'll find in the monetary industry. Regrettable they don't compose more frequently, since monetary executives could use as much complimentary advice as the Gonzos could dish out.
When they do release something, it's constantly intelligent, on-topic and an entertaining read. It's one of the few blogs in finance with any sort of personality.
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